A concise overview of the Hidden Treasure Hunt campaign, designed to support local authorities in understanding how the initiative works, why it matters, and the role it can play in increasing electrical recycling and community engagement.

This document outlines the campaign model, key benefits for local authorities, and how schools and families participate to drive behaviour change and reduce e-waste.

Also useful:

• Use the Local Authority Email Template to promote the campaign directly to schools
• Use the Local Authority Press Release Template to support local media and PR activity